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Polestar hired Pulse Advertising

2026 ยท Automotive / electric vehicles

Polestar could not tell its design, performance and sustainability story through creators, and said so.

Somebody said so

Somebody asserted the problem rather than a document recording it. Who said it, and whether they had a stake, is named below.

How we know

"As our brand continues to grow, it is critical that we gain a partner who not only understands our pillars of design, performance and sustainability, but can tell those stories through creators."

Who says soHunter Skipworth, Polestar's own Head of Content and Social Media, on the record. MediaPost reports the same appointment independently of the agency. Read it
A second sourceMediaPost's Accounts on the Move column independently reports the same appointment and adds the launch markets, so the win is on the record outside the agency's own materials.
What the agency was asked to do"develop and execute creator-led campaigns across all three regions, combining data-driven strategy with Polestar's premium brand positioning" (Net Influencer)
How the agency was pickedCompetitive pitch
How that happenedCompetitive pitch/RFP - Pulse Advertising secured the global influencer marketing remit for Polestar following a competitive pitch process.
How long it tookAnnounced 3 April 2026. Pitch length not stated.
Watch out for: The regions differ between the two sources. Net Influencer says EMEA, North America and APAC. MediaPost says the work starts in the UK, France, Spain and Portugal with North America in discussion. Quote the narrower version.
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Every case here carries the one link that proves it, and names who said it. Where that is the agency describing its own win, the card says so rather than hiding it. Cases where nobody ever documented a reason are not on this page at all. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.