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FootLocker owned the drop date, so Converse could not choose when its own launch happened.
Somebody asserted the problem rather than a document recording it. Who said it, and whether they had a stake, is named below.
How we know
The launch was tied to a FootLocker product drop, so the retailer owned the date, and Converse asked for content it could reuse on its own channels afterwards.
| Who says so | Obviously, the agency. Converse appears only as a logo on the agency's site, and no independent coverage of the campaign exists. Read it |
|---|---|
| A second source | No independent coverage found |
| How that happened | Not published. Converse appears only as a client-logo listing on Obviously's own site and in third-party agency-directory pages (DesignRush, Influencer Marketing Hub); no article, case study, or interview describes how the engagement started. |
| Recorded as | Converse (Nike) |
Every other case where someone else set the date →
The other 2 cases where a brand hired Obviously →
← Every caseEvery case here carries the one link that proves it, and names who said it. Where that is the agency describing its own win, the card says so rather than hiding it. Cases where nobody ever documented a reason are not on this page at all. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.