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The content was first-person parkour and stunt driving, so it needed professional stunt performers, not lifestyle creators.
The problem is documented by somebody with nothing to gain from the agency winning the work.
How we know
The talent were professional stunt performers because the content was first person parkour and stunt car work.
| Who says so | Open Influence, the agency. No independent coverage exists; even the Medium writeup of the campaign is published by the agency itself. Read it |
|---|---|
| A second source | No independent coverage found - a Medium 'Influencer Campaign Spotlight' write-up of this same campaign also exists, but it is published by Open Influence itself, not third-party press. No trade outlet (Adweek, Campaign, The Drum) coverage of this specific Jack Ryan influencer video turned up. |
| How the agency was picked | Never researched |
| How that happened | Not researched |
| Recorded as | Amazon Studios (Jack Ryan) |
Every other case where they needed the skill once →
The other 3 cases where a brand hired Open Influence →
← Every caseEvery case here carries the one link that proves it, and names who said it. Where that is the agency describing its own win, the card says so rather than hiding it. Cases where nobody ever documented a reason are not on this page at all. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.