Brought to you byInfluencer AdvisoryYour wellness & health influencer agency

What Lurks Beneath

1.2M subscribers

Paid for 5 sponsored videos by 4 brands on the drinks and supplement shelf.

Open their YouTube channel

The score

78 out of 100

How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.

The creator

What they make videos aboutentertainment, storytelling
Who watches18-24, leans men (inferred, not their analytics)
What kind of viewergeneral consumer
Tone and formatentertainment ragey clickbait, voiceover explainer
Engagement6.1% of viewers like or comment
Comments per 1,000 views6.1
Which way their views are going+40% over 91 videos, newer against older
Videos in the last 12 months50
How often they take a sponsorshipabout 1 in 6 videos
Sponsorships we hold beyond this shelf41 in all, 24 in the last 12 months
Brands that came back for a second video8 brands
What a video would cost at a 29 CPM$10,383
Brands that paid them in the last 12 monthsMint Mobile, Tempo, BEAM, Raycon, Zocdoc, DeleteMe, AG1, Grüns, and 5 more
Kinds of brand they takeLifestyle, Entertainment, Technology, Telecommunications Service, Health
Their last sponsorship we hold2026-06-30

What this kind of creator charges

$15 to $60 CPM

An ESTIMATE, and a range for 1M+ subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.

Who pays them

1 of these brand booked them more than once.

What kind of brand pays them

Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.

Calm and sleep 2 videosBrain and longevity 1 videoGreens and veg 1 videoVitamins 1 videoSports and recovery 97 brands pay hereProtein and meals 90 brands pay hereEnergy 61 brands pay hereGut health 56 brands pay hereHydration 54 brands pay hereMen's and women's health 37 brands pay hereSkin and hair 30 brands pay hereShops and clinics 23 brands pay hereAlcohol free 17 brands pay hereCoffee and tea 17 brands pay hereRefreshment 17 brands pay hereCBD and hemp 13 brands pay hereAlcohol 4 brands pay here

Who has not booked them

Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.

Every video

Park Rangers Can't Explain What's Happening

AG1 · 2026-05-11 · 285K views

Are They LYING About The Grand Canyon?

Beam · 2026-02-24 · 1M views

Even Police Couldn't Explain This!

Magic Mind · 2024-08-07 · 78K views

Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.