Tucker Carlson
5.6M subscribers
Paid for 21 sponsored videos by 5 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
The creator
| What they make videos about | entertainment, politics |
| Who watches | 35-44, leans men (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Tone and format | entertainment ragey clickbait, talking head explainer |
| Engagement | 7.1% of viewers like or comment |
| Comments per 1,000 views | 9.1 |
| Videos in the last 12 months | 35 |
| How often they take a sponsorship | 7 in every 10 videos |
| Sponsorships we hold beyond this shelf | 84 in all, 84 in the last 12 months |
| Brands that came back for a second video | 8 brands |
| What a video would cost at a 29 CPM | $20,117 |
| Brands that paid them in the last 12 months | Good Ranchers, Black Rifle Coffee Company, Defend, Cozy Earth, Paleovalley, Brooklyn Bedding, Dose, Joi + Blokes, and 16 more |
| Kinds of brand they take | News, Lifestyle, Religion, Health, Sports Training |
| Their last sponsorship we hold | 2026-06-12 |
What this kind of creator charges
An ESTIMATE, and a range for 1M+ subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Coffee and tea · 750 people · US
America's Coffee Company. Veteran founded. BRCC specializes in roasting high quality, small batch coffees.
Greens and veg · 56 people · US
At Paleovalley, our mission is to help people reclaim vibrant health. We provide products that prioritize nutrient density in an industry that prioritizes everything else.
Protein and meals · 8 people · US
In a world where health is the highest form of currency, investing in your well-being is non-negotiable. Meet Cowboy Colostrum: your ultimate source of grass-fed, pasture-raised bovine colostrum.
Gut health · 91 people · United States
Dose organic wellness shots combine clinically-researched ingredients to functionally support a healthier body.
Men's and women's health · US
Hormone testing and treatment for men and women
Some of these videos name more than one of these brands, so the column adds up to more than the 21 above.
5 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
Will Trump Split From Israel Over the Gaza Genocide? Israeli Journalist on Netanyahu’s War Crimes
Joi and Blokes · 2026-06-12 · 362K views
The Attempts on Trump’s Life, Why He Shut Down the Investigations & How It Altered History Forever
Joi and Blokes · 2026-06-08 · 549K views
The Murder That Exposed the Godless System Replacing Christianity & Why You’re Not Allowed to Notice
Black Rifle Coffee Company · 2026-06-04 · 732K views
Tucker on the Holocaust in Gaza, Israel's Torture Program and Experimental Weapons
Black Rifle Coffee Company · 2026-05-28 · 767K views
Every Major War Begins Under False Pretenses & the Central Banks Are Behind It. Economist Explains.
Black Rifle Coffee Company · 2026-05-22 · 1.1M views
Tyler Oliveira: Exposing Somali Welfare Abuse, Republican Hypocrisy & the Group You Can’t Criticize
Joi and Blokes · 2026-05-08 · 764K views
Exposing the Globalist Agenda to Destroy the Family, Sterilize Humanity, and How to Escape It
Black Rifle Coffee Company · 2026-05-01 · 431K views
Tucker Responds to Israel’s Attacks on Jesus Christ & the American Christian Leaders Supporting It
Paleovalley · 2026-04-23 · 1.3M views
Buckley Carlson: Writing Trump’s Speeches, Trump’s Shocking Texts to MTG, and the Epstein Cover-up
Black Rifle Coffee Company · 2026-04-20 · 1.2M views
Russell Brand: Trump's Fall, Speaking to God, the People Trying to Imprison Him, and His Mayoral Run
Cowboy Colostrum · 2026-04-17 · 924K views
Tucker on the New Religion of Trump’s America and His Mockery of Jesus Christ
Black Rifle Coffee Company · 2026-04-16 · 1.8M views
Journalist From the Frontlines Responds to Israel’s Attempt to Assassinate Him on Camera
Paleovalley · 2026-04-10 · 1M views
Tucker on Trump’s Desecration of Easter and a Warning to Christians Everywhere
Black Rifle Coffee Company · 2026-04-06 · 2.2M views
Dave Smith: Mossad, WWII Myths, FBI Cover-Ups, and Trump’s Critical Next Move in Iran
Joi and Blokes · 2026-04-01 · 1.4M views
Tucker on the Devastating Cost of War and What It Means for American Politics With Saagar Enjeti
Paleovalley · 2026-03-06 · 1.2M views
Rising Cancer Rates, the Globalist Agenda, and the Big Business Land Grab Making You Poor
Dose · 2026-02-23 · 338K views
Israel’s Purging of Christians From the Holy Land and the Plot to Keep Americans From Noticing
Black Rifle Coffee Company · 2026-02-19 · 1.3M views
Ryan Zink on What It’s Like to Disappear Into the American Gulag for Political Crimes
Paleovalley · 2026-02-16 · 173K views
Ron Paul’s Warnings Have Come True. His Next Prediction Is Terrifying.
Dose · 2026-02-12 · 660K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.