The Skinny Confidential
307K subscribers
Paid for 40 sponsored videos by 24 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
The creator
| What they make videos about | lifestyle |
| Who watches | 25-34, mixed (inferred, not their analytics) |
| What kind of viewer | general consumer |
| Tone and format | entertainment thoughtful, interview podcast |
| Engagement | 1.7% of viewers like or comment |
| Comments per 1,000 views | 0.2 |
| Videos in the last 12 months | 34 |
| How often they take a sponsorship | nearly every video |
| Sponsorships we hold beyond this shelf | 194 in all, 194 in the last 12 months |
| Brands that came back for a second video | 26 brands |
| What a video would cost at a 29 CPM | $1,330 |
| Brands that paid them in the last 12 months | Branch Basics, Paleovalley, Hers, Kion, Wayfair, BetterHelp, Squarespace, Beekeeper's Naturals, and 69 more |
| Kinds of brand they take | Lifestyle, Health, Food, Entertainment, Fitness |
| Their last sponsorship we hold | 2026-07-02 |
What this kind of creator charges
An ESTIMATE, and a range for 250k to 1M subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Greens and veg · 56 people · US
At Paleovalley, our mission is to help people reclaim vibrant health. We provide products that prioritize nutrient density in an industry that prioritizes everything else.
Protein and meals · Canada
Propolis, royal jelly and honey immune products
Vitamins · 31 people · US
Traditional children's vitamins cause more problems than they solve. So we made a better one.
Sports and recovery · 31 people · US
Kion (key-on) is redefining "energy." We help you unlock your body's natural energy with pure, energy-enhancing supplements and functional foods.
Skin and hair · 360 people · US
We're a growing company. Everything we do, we do to help people grow into the best version of themselves.
Vitamins · 220 people · US
Ritual is a manufacturer, marketer and online retailer of vitamin capsules for women.
Sports and recovery
Veracity is dedicated to optimizing metabolic health, offering holistic, drug free solutions with proven results. Powered by a breakthrough blend of plant polyphenols, Metabolism Ignite delivers clinically
Vitamins · 87 people · United States
ARMRA is the Creator of the consumer colostrum category. Modern living breaks down your immune barrier. ARMRA Colostrum™ is the bioactive food that builds it back. We're rebuilding health from the inside out.
Brain and longevity · 12 people · United States
Who are we? As a consortium of doctors, scientists, and innovators, we're dedicated to pioneering health at the cellular level.
Gut health · 19 people · US
Our products are vastly different from 98% of the probiotics on the market. Just Thrive Probiotic & Antioxidant is comprised of four strains of Bacillus spores that naturally survive the harsh gastric system.
Protein and meals · 41 people · US
Our roots are in nature. As an organization, in the products we produce, and as human beings living on this planet, we are undeniably rooted in nature-just like you.
Brain and longevity
BrocElite®, the only supplement with Stabilized Sulforaphane. It's among the best supplements for: Inflammation, Brain Health, Detoxification & Anti-Aging. Read reviews on it has changed lives.
Greens and veg · 48 people · United States
Kettle & Fire bone broth is made with bones from organically raised chickens or cattle, then slow simmered for a solid 24 hours with organic vegetables, sea salt and herbs.
Gut health
The next generation of gut health support. Doctor-backed prebiotic fiber that feeds your microbiome, supports digestion, and fuels daily health.
Brain and longevity · 200 people · US
At Neuro, we help people become the best version of themselves in the most simple, convenient, and effective way.
Gut health · 150 people · US
Pendulum is committed to developing novel interventions that target the human microbiome to improve the lives of patients suffering from a variety of diseases.
Coffee and tea · 381,000 people · US
Starbucks is a Washington-based multinational firm that owns and operates a chain of coffeehouses serving specialty coffees, cold beverages and sandwiches for individuals.
Greens and veg · 91 people · United States
Supporting your wellness journey with intentionally sourced nutrition 🌿
Gut health · 91 people · United States
Dose organic wellness shots combine clinically-researched ingredients to functionally support a healthier body.
Men's and women's health · 92 people · US
The O Positiv office functions best when buzzing with collaboration; we're big on team building & open communication. As a health company, promoting balance between work and personal life is a top priority.
Men's and women's health · 35 people · US
Perelel is reinventing pre and postnatal health. We are the first prenatal vitamin brand co-founded by an OB/GYN.
Vitamins · 35 people · Denmark
Our business was founded in 2009 in Denmark. We believe that health is an ever-evolving journey centered around making quality decisions within the four cornerstones of a good life: a healthy diet...
Vitamins · 12 people
Since 1973, we've scoured the globe for the highest quality ingredients, connecting you with the most efficacious supplements that help you live brighter & embrace the moments that matter most.
Some of these videos name more than one of these brands, so the column adds up to more than the 40 above.
18 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
Why Most People Quit Too Soon (How to Build Lasting Success) Shawn Johnson & Andrew East
Loamscience · 2026-07-02 · 18K views
The Wellness Habits, Products & Routines That Actually Work
Kettle & Fire · 2026-06-25 · 55K views
How To Build A Business Around The Life You ACTUALLY Want | Paige Lorenze
Kion · 2026-06-22 · 90K views
The Sun Is Aging You Faster Than You Think (Here's What Most People Get Wrong)
Beekeeper's Naturals · 2026-06-11 · 70K views
The #1 Parenting Mistake That Leaves Kids Unprepared For The Real World!
ARMRA · 2026-06-08 · 79K views
You're Repelling the Life You Want! | No.1 Manifestation Expert Roxie Nafousi
Ka'Chava · 2026-06-04 · 82K views
“The Most Powerful Therapy Ever” How to Heal Stress, Anxiety & Emotional Overload
Kettle & Fire · 2026-05-28 · 49K views
“I Was Miserable at the Top” Derek Hough on Success, Loneliness & Pressure
Troscriptions · 2026-05-25 · 49K views
Gstaad Guy: I Built a Career Pretending To Be Rich & The Ultra-Wealthy Loved It
Neuro Gum · 2026-05-18 · 81K views
Top Gut Scientist: Why You’re Bloated, Craving Sugar & Gaining Weight & How To Fix It!
Pendulum · 2026-05-15 · 56K views
“We Were All A Mess!” Jesse Solomon On Betrayal, Summer House Drama and What You Don’t See
Fatty15 · 2026-05-14 · 38K views
Your Body Is Keeping Score: Elizabeth Endres on TMS & Nervous System Healing
Ka'Chava · 2026-05-11 · 62K views
The Workout Secrets That Keeps You Looking Young! Ft. PVOLVE Founder
O Positiv · 2026-05-07 · 60K views
“It’s A Pain You Never Want To Know" Amanda Kloots On Healing After Loss, & Navigating Grief
Beekeeper's Naturals · 2026-05-04 · 54K views
Jon Favreau (Obama’s Speechwriter, Pod Save America): What They Don’t Tell You About Politics
Neuro Gum · 2026-04-27 · 11K views
Pam Stepnick on Raising Jake & Logan Paul: The Truth About Fame & Social Media
Kion · 2026-04-23 · 53K views
Danny Morel: Heal Your Feminine & Masculine Energy & Attract the One
Nutrafol · 2026-04-20 · 60K views
Top Entrepreneur David Grutman: From Sobriety to Scaling a Million-Dollar Brand
Just Thrive · 2026-04-16 · 58K views
Emma Grede: "They’re Lying To You About Having It All!" How To Build Power As A Woman In 2026
Fatty15 · 2026-04-13 · 68K views
“Hitting Rock Bottom Is a Gift!" The Link Between Rock Bottom, Anxiety & Success
Nutrafol · 2026-04-09 · 47K views
Bumble Founder Whitney Wolfe Herd: Billionaire, Burnout & Redefining Success
ARMRA · 2026-04-06 · 94K views
TOP DENTIST: The Hidden Link Between Mouth Breathing, Anxiety & Poor Sleep
Solaray Vitamins · 2026-04-02 · 52K views
“This Changed My Life!” Kyle Richards on Sobriety, Her Marriage & RHOBH
Hiya Health · 2026-03-30 · 268K views
Creatine While Pregnant? What Supplements You Actually Need (And What You Don’t)
Perelel · 2026-03-27 · 51K views
“Women Are Under Constant Pressure!” Heather Graham on Fame & Hollywood Power
Mara Labs · 2026-03-26 · 6K views
Why So Many Women Are Losing Their Hair, Stress, Hormones & How to Fix It FAST
Veracity Self Care · 2026-03-05 · 11K views
“The Real Reason I Live Off Grid!” Josh Duhamel On Hollywood, Anti-Aging & Ransom Canyon
Mara Labs · 2026-03-02 · 10K views
Stop Wasting Money on Supplements! Natural GLP-1s & Hidden Toxins In Your Home
Mara Labs · 2026-02-27 · 5K views
If You’re Always Anxious, Watch This! (Lauryn’s Nervous System Reset)
Nutrafol · 2026-02-26 · 7K views
Top SURGEON: "Probiotics Don’t Work!” Coffee Enemas, Viral Trends & Gut Health Myths Exposed
Beekeeper's Naturals · 2026-02-23 · 58K views
Grass-Fed, Organic, Free-Range… What Do These Labels REALLY Mean?
Paleovalley · 2026-02-20 · 9K views
What Most Doctors Get Wrong About Health! No.1 OB-GYN Dr. Robert Kiltz On Holistic Healing
Dose · 2026-02-19 · 7K views
Martha Stewart: How She Built an Empire, Entrepreneurship & Being The OG Trad Wife!
Hiya Health · 2026-02-16 · 11K views
“You’re Destroying Your Teeth!”, No.1 Biological Dentist Exposes Mercury, Fluoride & Ozempic
Puori · 2026-02-12 · 3K views
Muscle Expert Dr. Gabrielle Lyon: “GLP-1s Are Making People Weak, It Will Cost Them Years”
Hiya Health · 2026-02-09 · 11K views
Your Thoughts Are Affecting Your Skin, Hormones & Health! Neuro-Cosmetics Experts Explain
ARMRA · 2026-02-06 · 6K views
Chris Appleton On Identity, Shame & The Inner Work Behind Real Confidence
Beekeeper's Naturals · 2026-02-05 · 6K views
From Reality TV to City Hall: Spencer Pratt On Politics, Fame & Justice
Kion · 2026-02-02 · 19K views
Dr. Terry & Heather Dubrow On Plastic Surgery Myths, Anti-Aging Hacks & What ACTUALLY Works!
Cymbiotika · 2025-11-03 · 142K views
You’re Using Supplements Wrong: How Omega-3s, Aminos & Creatine Transform Your Body & Brain
Kion · 2025-10-31 · 12K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.