The Ready State
385K subscribers
Paid for 19 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
The creator
| What they make videos about | health |
| Who watches | 25-34, mixed (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Tone and format | professional, talking head explainer |
| Engagement | 3.5% of viewers like or comment |
| Comments per 1,000 views | 3.4 |
| Videos in the last 12 months | 52 |
| How often they take a sponsorship | about 1 in 3 videos |
| Sponsorships we hold beyond this shelf | 46 in all, 46 in the last 12 months |
| Brands that came back for a second video | 3 brands |
| What a video would cost at a 29 CPM | $23 |
| Brands that paid them in the last 12 months | Momentous, LMNT, Vitality Blueprint, Laird Superfood, Kreatures of Habit |
| Kinds of brand they take | Fitness |
| Their last sponsorship we hold | 2026-06-11 |
What this kind of creator charges
An ESTIMATE, and a range for 250k to 1M subscribers, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Hydration · 70 people · US
LMNT is on a salty rebellion to restore health through hydration. Profitable, mission-driven, and with more than 3,500 customer investors LMNT is one of the fastest growing beverage brands in the market.
Protein and meals · 67 people · US
At Momentous, our mission is to democratize high performance. We do this because we believe that people at their best will produce a positive impact in their personal lives, families, communities, and ultimately the world.
Energy · 47 people
Laird Superfood was born when pioneering big wave surfer Laird Hamilton set out to find a better morning routine to improve and sustain his performance on the waves.
Some of these videos name more than one of these brands, so the column adds up to more than the 19 above.
3 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
The Future of Youth Sports: Building Stronger, Healthier, & More Durable Athletes | Jack Brown
LMNT · 2026-06-11 · 824 views
How Breathing Shapes Sleep, Stress, Performance, & Longevity | Patrick McKeown
LMNT · 2026-05-28 · 6K views
Rethinking Health: Inflammation, Longevity & the Functional Medicine Approach | Jeffrey Bland
LMNT · 2026-05-14 · 3K views
The Hidden Rule Behind Focus, Creativity, and Better Decisions
LMNT · 2026-04-30 · 848 views
How to Stay Sharp, Creative, and Focused in the Age of AI | Steven Kotler
LMNT · 2026-04-16 · 985 views
Laird Superfood · 2026-04-03 · 552 views
Cesalina Gracie on Self-Belief, Women’s Safety, and Staying Calm Under Pressure
LMNT · 2026-04-02 · 683 views
👉 Is Stem Cell Therapy or PRP Right for You? 💉 | Dr. Drew Timmermans
Laird Superfood · 2026-03-31 · 670 views
Why Your Shoes Might Be Ruining Your Feet with Dr. Emily Splichal
Laird Superfood · 2026-03-29 · 1K views
The Shocking Link Between Oral Health & Longevity
LMNT · 2026-03-27 · 586 views
How Light Impacts Your Sleep, Recovery, and Health
LMNT · 2026-03-19 · 570 views
The Fitness ‘Check Engine Light’ You Need
LMNT · 2026-03-14 · 1K views
🧠Top 3 Gut Health Tips to Boost Energy and Sleep with Dr. Amy Shah
LMNT · 2026-03-07 · 2K views
#1 Predictor of Dementia (Not Genetics)-Stimulate Your Mind & Prevent Alzheimer’s | Dr. Tommy Wood
LMNT · 2026-03-05 · 1K views
Excellence vs. Hustle Culture: What Really Matters with Brad Stulberg
LMNT · 2026-02-22 · 652 views
Real Health vs. Internet Fads: The Truth Revealed with Dr. Rachele Pojednic
LMNT · 2026-02-19 · 857 views
Muscle: The Ultimate Key to Longevity
LMNT · 2026-02-18 · 1K views
Performance Without Burnout The Systems Behind Lasting Success
LMNT · 2026-02-06 · 892 views
The Biggest Myth About Metabolism-Debunked!
Momentous · 2026-02-05 · 2K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.