Step by Step with Shelby Church
13K subscribers
Paid for 7 sponsored videos by 2 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 3 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: no view average; no engagement data.
The creator
| What they make videos about | business, entrepreneurship |
| Who watches | 25-34, mixed (inferred, not their analytics) |
| What kind of viewer | general consumer |
| Tone and format | entertainment thoughtful, interview podcast |
| Which way their views are going | +97% over 17 videos, newer against older |
| Videos in the last 12 months | 8 |
| How often they take a sponsorship | nearly every video |
| Sponsorships we hold beyond this shelf | 20 in all, 6 in the last 12 months |
| Brands that came back for a second video | 7 brands |
| Brands that paid them in the last 12 months | CURE, Vuori, Pestie, Copilot, HelloFresh |
| Kinds of brand they take | Lifestyle, Healthy Snacks & Packaged Foods, Technology, Comedy, Health |
| Their last sponsorship we hold | 2026-05-10 |
What this kind of creator charges
An ESTIMATE, and a range for under 50k subscribers in tech and business, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Hydration · 42 people · US
Based in New York City, Cure Hydration is revolutionizing the functional beverage industry with premium Electrolyte Drink Mixes.
2 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
AI Slop Is Getting Scary Good... Is this is the end of human influencers?
Cure Hydration · 2025-10-12 · 14K views
Why Everything Feels Like A Scam Now
Cure Hydration · 2025-09-21 · 17K views
You don’t have ADHD - TikTok just ruined your attention span.
Cure Hydration · 2025-08-24 · 7K views
Starting Over At 50: How Julie Wainwright Built A Billion Dollar Business (The RealReal)
ZBiotics · 2025-06-22 · 4K views
10 Ways To Use ChatGPT No One Is Talking About
ZBiotics · 2025-05-04 · 69K views
How She Built a Six-Figure TikTok Side Hustle-While Working at Netflix ft. Jenny Park
Cure Hydration · 2025-04-06 · 8K views
my HONEST thoughts about Elon Musk as a "Tesla influencer"
Cure Hydration · 2025-02-22 · 14K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.