286K subscribers
Paid for 10 sponsored videos by 6 brands on the drinks and supplement shelf.
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
| What they make videos about | entertainment, comedy |
| Who watches | 25-34, mixed (inferred, not their analytics) |
| What kind of viewer | general consumer |
| Tone and format | entertainment thoughtful, interview podcast |
| Engagement | 2.8% of viewers like or comment |
| Comments per 1,000 views | 2.3 |
| Videos in the last 12 months | 71 |
| How often they take a sponsorship | about 1 in 7 videos |
| Sponsorships we hold beyond this shelf | 44 in all, 44 in the last 12 months |
| Brands that came back for a second video | 4 brands |
| What a video would cost at a 29 CPM | $2,558 |
| Brands that paid them in the last 12 months | BetterHelp, Squarespace, Superpower, Huel, CookUnity, rag & bone, Zocdoc, Amentara, and 11 more |
| Kinds of brand they take | Lifestyle, Health, Entertainment, News, Fashion |
| Their last sponsorship we hold | 2026-06-11 |
An ESTIMATE, and a range for 250k to 1M subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Protein and meals · 610 people · UK
Huel is an England-based food products company that produces and supplies products such as powdered shakes and nutrition bars for individuals.
Brain and longevity
Amentara stocks Amanita muscaria, pantherina and regalis, blue lotus, kanna, kava and functional mushrooms. Third party tested and shipped from the USA.
Sports and recovery · 22 people · US
BUBS Naturals was founded in 2017 after a perfect confluence of events. The national tragedy of a best friend, eventually leading to a morning coffee meeting of Sean and TJ looking to make a...
Other
Ultra is a nicotine-free pouch brand founded in January 2025. They raised $11 million to develop and market clean, non-addictive pouches as an alternative to traditional nicotine products.
Gut health · 150 people · United States
Cheers is the #1 alcohol supplement brand in the United States. For over a decade we've been educating people about 'smarter drinking' and providing them with products designed to support liver...
Men's and women's health
At Mars Men®, we’re achieving out-of-this-world performance by choosing of-the-Earth ingredients, a unique blend of natural herbs and minerals that have been scientifically proven to support healthy
Some of these videos name more than one of these brands, so the column adds up to more than the 10 above.
4 of these brands booked them more than once.
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Josh Johnson | Blocks Podcast w/ Neal Brennan
Takeultra · 2026-06-11 · 74K views
Brad Williams | Blocks Podcast w/ Neal Brennan
Amentara · 2026-05-28 · 23K views
Malcolm Gladwell | Blocks Podcast w/ Neal Brennan
Bubs Naturals · 2026-05-14 · 54K views
Jordan Klepper on MAGA, January 6 & the Daily Show | FULL EPISODE
Takeultra · 2026-04-30 · 154K views
Ali Siddiq | Blocks Podcast w/ Neal Brennan
Amentara · 2026-04-16 · 86K views
Sarah Sherman on SNL, Adam Sandler, Being "Gross" & "Crazy" | FULL EPISODE
Cheers · 2026-04-02 · 67K views
Sam Harris | Blocks Podcast w/ Neal Brennan
Men Go To Mars · 2026-03-19 · 166K views
Robby Hoffman | Blocks Podcast w/ Neal Brennan
Huel · 2026-02-19 · 56K views
Phil Hanley | Blocks Podcast w/ Neal Brennan
Huel · 2026-02-05 · 19K views
Matt McCusker | Blocks Podcast w/ Neal Brennan
Bubs Naturals · 2026-01-22 · 147K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.