MSW Media
53K subscribers
Paid for 5 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
The creator
| What they make videos about | entertainment, politics |
| Who watches | 25-34, leans women (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Tone and format | entertainment ragey clickbait, mixed other |
| Engagement | 16.1% of viewers like or comment |
| Comments per 1,000 views | 12 |
| Videos in the last 12 months | 28 |
| How often they take a sponsorship | about 1 in 3 videos |
| Sponsorships we hold beyond this shelf | 42 in all, 42 in the last 12 months |
| Brands that came back for a second video | 9 brands |
| What a video would cost at a 29 CPM | $125 |
| Brands that paid them in the last 12 months | Helix Sleep, DeleteMe, HomeServe, OneSkin, DAILYLOOK, Honeylove, Coyuchi, Home Chef, and 9 more |
| Kinds of brand they take | Lifestyle, News & Politics, Entertainment, Business, Health |
| Their last sponsorship we hold | 2026-07-20 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Brain and longevity · 41 people · US
OneSkin is a longevity company on a mission to transform the way we think about skin and aging. Founded by a team of four female PhDs, OneSkin's products focus on skin longevity.
Greens and veg · 16 people
We make superior brain + body fuel. IQBAR® plant protein bars, IQMIX® hydration sticks, and IQJOE® instant coffees are packed with the functional compounds you need to win your day.
1 of these brand booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
Sore Loser (feat. John Fugelsang)
OneSkin · 2026-07-17 · 8K views
Blanche Blanche Referred To The Bar
OneSkin · 2026-07-14 · 5K views
Corporate Reckoning (feat. Ezra Levin; Sarah Federman)
OneSkin · 2026-04-21 · 4K views
CBDistillery · 2026-01-11 · 8K views
American Carnage (feat. Sasha Abramsky; John Fugelsang)
IQBAR · 2026-01-09 · 6K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.