Mitch Boyer
116K subscribers
Paid for 15 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.
The creator
| What they make videos about | sports, cycling |
| Who watches | 18-24, leans men (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Tone and format | entertainment thoughtful, lifestyle vlog |
| Engagement | 4.4% of viewers like or comment |
| Comments per 1,000 views | 3.3 |
| Which way their views are going | +387% over 14 videos, newer against older |
| Videos in the last 12 months | 11 |
| How often they take a sponsorship | 8 in every 10 videos |
| Sponsorships we hold beyond this shelf | 82 in all, 31 in the last 12 months |
| Brands that came back for a second video | 7 brands |
| What a video would cost at a 29 CPM | $1,236 |
| Brands that paid them in the last 12 months | BMC, Roadcyclingacademy, Attaquer, Biketiresdirect, Insta360, Formula369, Histrips, Saris |
| Kinds of brand they take | Sports, Travel, Technology, Health, Fashion |
| Their last sponsorship we hold | 2026-02-21 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in sports and outdoors, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Sports and recovery
Formula 369 is a high carbohydrate drink mix for endurance athletes. It utilizes a 1:1 glucose to fructose ratio for maximum carbohydrate absorption utilizing 2 energy pathways. Each scoop contains 30 grams of
Protein and meals · 45 people · US
The truth is, every body needs high performance energy. Whether you're a top-performing ultra marathoner, or on the eleventh hour of cramming for finals, we all need healthier, more elite energy.
Greens and veg · 470 people · US
At the heart of AG1 (Athletic Greens) lies a commitment to our mission, to empower people to take ownership of their health.
2 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
How to Fall in Love with Cycling Again
Formula369 · 2026-02-13 · 28K views
Racing up Steep Streets in Los Angeles
Formula369 · 2025-10-26 · 105K views
Mathieu van der Poel Crashed My New Bike Day Ride!
Formula369 · 2025-10-03 · 92K views
3 Things to Know BEFORE Visiting the Tour de France
Ketone-IQ · 2025-07-16 · 24K views
Average vs Pro up World’s Longest Paved Climb
Formula369 · 2025-03-19 · 75K views
Did We Finally Find the World’s Steepest Street?
Formula369 · 2024-12-15 · 650K views
I Made My Friend Climb 3 Tour de France Mountains in One Day (Cam Nicholls)
Ketone-IQ · 2024-10-01 · 126K views
5 Surprising Things I Learned at the Tour de France
Ketone-IQ · 2024-07-08 · 195K views
He Made Me Train Like a Pro for a Week (EJ’s Training Camp)
Ketone-IQ · 2024-06-17 · 56K views
If I Can Do This Upgrade, So Can You!
Formula369 · 2024-04-14 · 160K views
AG1 · 2024-01-13 · 135K views
How I Became an Above Average Cyclist
Formula369 · 2023-12-30 · 1.3M views
I Tried 3 Different Bike Shoes… This One Is Best
Formula369 · 2023-09-26 · 234K views
I Put Clipless Pedals on My Wife's Bike
Ketone-IQ · 2023-05-29 · 35K views
Sprint Under 1000 W? These Tips Can Help You
Ketone-IQ · 2023-02-28 · 21K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.