McKenna Walker
466K subscribers
Paid for 25 sponsored videos by 17 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.
The creator
| What they make videos about | lifestyle |
| Who watches | 25-34, leans women (inferred, not their analytics) |
| What kind of viewer | parent |
| Tone and format | entertainment thoughtful, lifestyle vlog |
| Engagement | 4.4% of viewers like or comment |
| Comments per 1,000 views | 2.7 |
| Which way their views are going | -22% over 41 videos, newer against older |
| Videos in the last 12 months | 36 |
| How often they take a sponsorship | 6 in every 10 videos |
| Sponsorships we hold beyond this shelf | 133 in all, 26 in the last 12 months |
| Brands that came back for a second video | 16 brands |
| What a video would cost at a 29 CPM | $1,707 |
| Brands that paid them in the last 12 months | Nurx, ARMRA, Halara, Klover, Needed, MeUndies, Hungryroot, GoodLifeMeds, and 8 more |
| Kinds of brand they take | Lifestyle, Vlogs, Health, Fashion, Entertainment |
| Their last sponsorship we hold | 2026-06-15 |
What this kind of creator charges
An ESTIMATE, and a range for 250k to 1M subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Hydration · 320 people · US
Liquid I.V. is a functional hydration company based in Los Angeles, CA. Acquired by Unilever in 2020, Liquid I.V. is the #1 powdered hydration brand in America, delivering superior hydration than water alone. Liquid I.V.
Vitamins · 87 people · United States
ARMRA is the Creator of the consumer colostrum category. Modern living breaks down your immune barrier. ARMRA Colostrum™ is the bioactive food that builds it back. We're rebuilding health from the inside out.
Men's and women's health · 100 people · US
Needed is the perinatal nutrition brand backed by 4,000+ practitioners, including nutritionists, dietitians, naturopathic doctors, midwives, and OB-GYNs.
Vitamins · 220 people · US
Ritual is a manufacturer, marketer and online retailer of vitamin capsules for women.
Gut health · 7,300 people · US
Seed Health is a California-based microbial sciences company that provides pioneering applications of microbes for human and planetary health.
Greens and veg · 470 people · US
At the heart of AG1 (Athletic Greens) lies a commitment to our mission, to empower people to take ownership of their health.
Calm and sleep · 320 people · US
BEAM Consolidated represents a group of manufacturing companies of finishing building materials with ASK Gypsum Factory Limited in KSA, ECOBAT for Industrial Development in Egypt, and SINOBAT for...
Sports and recovery
From colon cleanse to the GLP-1 Booster, ColonBroom offers more than a gut health supplement range, supporting gut, weight loss, and overall health.
Vitamins · 31 people · US
Traditional children's vitamins cause more problems than they solve. So we made a better one.
Greens and veg · 24 people · United States
Here's to great-tasting, natural nutrition the easy way. Live it Up for superfoods that fit your life, but don't dictate it.
Sports and recovery · 120 people · United States
Leading wellness since 2009.
Skin and hair · 360 people · US
We're a growing company. Everything we do, we do to help people grow into the best version of themselves.
Vitamins · 330 people · US
We're a team of dreamers, scientists, doctors, and health enthusiasts, all working toward the same goal, helping every individual discover and achieve their best possible health.
Brain and longevity · 90 people · Switzerland
Mitopure® is the #1 doctor recommended Urolithin A supplement for enhancing mitochondrial health.
Some of these videos name more than one of these brands, so the column adds up to more than the 25 above.
6 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
realistic productive days in my life as sahm x 3
Needed · 2026-05-11 · 70K views
WEEKLY VLOG: self care + deep cleaning & meal prepping motivation + easter baskets + more
Needed · 2026-04-12 · 48K views
WEEKLY RESET ROUTINE *self care + deep cleaning & organization motivation + at home maintenance
ARMRA · 2026-04-06 · 64K views
SUNDAY RESET ROUTINE *self care + cleaning & organization motivation + grocery haul*
ARMRA · 2026-03-15 · 69K views
weekly vlog ! I’m so done + Winter storm + deep cleaning + pink drink recipe + Chinese baddie
Timeline · 2026-02-01 · 60K views
REALISTIC MORNING IN MY LIFE AS A MOM | HOMESCHOOL MORNING ROUTINE MCKENNAWALKER
Seed · 2025-08-20 · 27K views
DIML as a 25 yr old mom of 3 living in Dallas,TX ! Trader joes + Dutch Bro's secret menu + Ulta
Live it Up · 2025-07-27 · 70K views
Weekly vlog ! New hair , Completed office tour + viral chick fa la hack + Kids Easter baskets
Ladder · 2025-04-13 · 70K views
weekly vlog ! maintenance appts, valentines day baskets, skin care routine, giving back + more
Mind Body Green · 2025-02-19 · 54K views
Weekly vlog! big sis talk + grwm + hygiene empties + quick dinner ideas + boys clothing & shoe haul
Ritual · 2024-03-16 · 315K views
VLOG ! sunday reset + self care night+ target haul + easter finds + teacher gifts + viral egg boil
Hiya Health · 2024-02-21 · 131K views
weekly vlog ! 1 yr breast lift update + christmas cocktails + new hair products + lunch dates +more
AG1 · 2023-12-14 · 199K views
getting my life together + nail, lash & laser appt +closet & hygiene organization + mom walks +hauls
Beam · 2023-09-24 · 319K views
weekly vlog:podcast soft launch + home updates +I'm in a new mom era + 1st day of Kindergarten
Ritual · 2023-08-20 · 292K views
Weekly Vlog: come shop with me + decorating the boys bedroom + grocery haul ideas+ trying vegan food
ColonBroom · 2023-07-19 · 159K views
weekly vlog | life update + Melo turned ONE + diy crafts + lots of cooking ,cleaning, orgainzation
Liquid I.V. · 2023-05-21 · 514K views
vlog: getting my life together + spicy girl talk “q & a” + hygiene+ haul +closet & room organization
Nutrafol · 2023-04-16 · 695K views
weekly vlog| vacation prep + pack w/ me + clear & brilliant + box braids + new cameras + BIG NEWS
Care/of · 2023-03-26 · 150K views
GRWM DATE NIGHT|Shower routine+Body Care+Perfume+ Feminine Hygiene Tips + more | mckennawalker
Liquid I.V. · 2023-02-08 · 347K views
Weekly Vlog: I got veneers+ snowed in+ mom life + maintenance+ plans for the future+girl boss advice
Care/of · 2023-02-05 · 249K views
WEEKLYVLOG | life update + grwm for 2023 + vision board + appointments + home organization+lots more
Care/of · 2023-01-01 · 181K views
weekly vlog | Disney world + grwm + mom bod + shopping + ranting per usual + just enjoying life (:
Liquid I.V. · 2022-12-05 · 490K views
WEEKLY VLOG | LIFE UPDATE + I GOT TAPE INS + IPHONE 14 + FALL ACTIVES + GETTING READY FOR CHRISTMAS
Organifi · 2022-10-25 · 814K views
WEEKLY VLOG |4 WEEKS PP + HOUSTON FOR A GOOD TIME+SKIMS HAUL +MOM BOB +LOTS OF DRAMA| MCKENNAWALKER
Liquid I.V. · 2022-06-14 · 135K views
Self Care Motivation | Sunday reset routine, hygiene, deep cleaning, restocking,etc | MCKENNAWALKER
Seed · 2022-05-29 · 1.3M views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.