Matt Ross
224K subscribers
Paid for 4 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.
The creator
| What they make videos about | automotive, cars |
| Who watches | 18-24, leans men (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Tone and format | entertainment thoughtful, lifestyle vlog |
| Engagement | 6.3% of viewers like or comment |
| Comments per 1,000 views | 4.3 |
| Which way their views are going | +23% over 47 videos, newer against older |
| Videos in the last 12 months | 47 |
| How often they take a sponsorship | 6 in every 10 videos |
| Sponsorships we hold beyond this shelf | 84 in all, 24 in the last 12 months |
| Brands that came back for a second video | 13 brands |
| What a video would cost at a 29 CPM | $3,985 |
| Brands that paid them in the last 12 months | Squarespace, Valvetronic Designs, Raycon, Monarch, Reolink, DeleteMe, BRUNT Workwear, Huel, and 7 more |
| Kinds of brand they take | Automotive, Entertainment, Lifestyle, Technology, RV Reviews |
| Their last sponsorship we hold | 2026-06-13 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in sports and outdoors, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Protein and meals · 610 people · UK
Huel is an England-based food products company that produces and supplies products such as powdered shakes and nutrition bars for individuals.
Greens and veg · 470 people · US
At the heart of AG1 (Athletic Greens) lies a commitment to our mission, to empower people to take ownership of their health.
Vitamins · 49 people · United States
Health is officially a snack. In an ideal world, broccoli would taste like chocolate, kale like candy, and greens supplements like gummy bears.
1 of these brand booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
I SHOULD HAVE LEFT MY CARS STOCK!
Huel · 2026-01-17 · 76K views
This E30 M3 was Left for Dead, so I Bought it & S54 Swapped It
Grüns · 2025-08-14 · 101K views
Is This $10K Blown Up BMW E92 M3 Even Worth Fixing?
Huel · 2025-07-27 · 104K views
AG1 · 2024-09-19 · 83K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.