LifebyMikeG
5.3M subscribers
Paid for 8 sponsored videos by 4 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.
The creator
| What they make videos about | food & drink, cooking |
| Who watches | 25-34, mixed (inferred, not their analytics) |
| What kind of viewer | hobbyist |
| Engagement | 3.7% of viewers like or comment |
| Comments per 1,000 views | 1.2 |
| Which way their views are going | -32% over 20 videos, newer against older |
| Videos in the last 12 months | 21 |
| How often they take a sponsorship | about 1 in 3 videos |
| Sponsorships we hold beyond this shelf | 45 in all, 8 in the last 12 months |
| Brands that came back for a second video | 7 brands |
| What a video would cost at a 29 CPM | $27,113 |
| Brands that paid them in the last 12 months | Kettle & Fire, Anker, Seed, Tastee, Our Place |
| Kinds of brand they take | Lifestyle, Food & Cooking, Food, Health, Travel |
| Their last sponsorship we hold | 2026-04-30 |
What this kind of creator charges
An ESTIMATE, and a range for 1M+ subscribers, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Greens and veg · 48 people · United States
Kettle & Fire bone broth is made with bones from organically raised chickens or cattle, then slow simmered for a solid 24 hours with organic vegetables, sea salt and herbs.
Gut health · 7,300 people · US
Seed Health is a California-based microbial sciences company that provides pioneering applications of microbes for human and planetary health.
Greens and veg · 34 people · US
Pique is at the intersection of plants and science. Our cutting-edge solutions are crafted from nature, refined by artisans, perfected with science.
Vitamins · 220 people · US
Ritual is a manufacturer, marketer and online retailer of vitamin capsules for women.
2 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
The 14-Day Lunch System That Never Gets Boring
Kettle & Fire · 2026-04-30 · 423K views
Meal prep shouldn’t be this easy…
Kettle & Fire · 2026-02-18 · 846K views
A Revolution in Meal Prepping...
Kettle & Fire · 2025-12-20 · 2.8M views
10 Toxic Kitchen Items I Finally Replaced for Good
Seed · 2025-11-06 · 507K views
Testing the internets most viral Potato recipes
Pique Life · 2024-07-15 · 359K views
4 Easy Breakfast Recipes to Transform Your Mornings
Seed · 2023-05-25 · 576K views
The truth about my life as a food YouTuber
Seed · 2023-03-30 · 237K views
These Noodle Tik Tok Recipes Blew My Mind 🤯
Ritual · 2022-04-14 · 1.6M views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.