Kayla Buell
168K subscribers
Paid for 21 sponsored videos by 5 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.
The creator
| What they make videos about | lifestyle |
| Who watches | 25-34, leans women (inferred, not their analytics) |
| What kind of viewer | parent |
| Tone and format | entertainment thoughtful, lifestyle vlog |
| Engagement | 5.0% of viewers like or comment |
| Comments per 1,000 views | 5 |
| Which way their views are going | -21% over 88 videos, newer against older |
| Videos in the last 12 months | 92 |
| How often they take a sponsorship | about 1 in 3 videos |
| Sponsorships we hold beyond this shelf | 67 in all, 38 in the last 12 months |
| Brands that came back for a second video | 11 brands |
| What a video would cost at a 29 CPM | $198 |
| Brands that paid them in the last 12 months | Hungryroot, Ritual, Hiya, Drink LMNT, LMNT, Helix, Midi Health, Treehouse Schoolhouse, and 9 more |
| Kinds of brand they take | Lifestyle, Food, Health, Fitness, Productivity |
| Their last sponsorship we hold | 2026-06-15 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Hydration · 320 people · US
Liquid I.V. is a functional hydration company based in Los Angeles, CA. Acquired by Unilever in 2020, Liquid I.V. is the #1 powdered hydration brand in America, delivering superior hydration than water alone. Liquid I.V.
Vitamins · 31 people · US
Traditional children's vitamins cause more problems than they solve. So we made a better one.
Hydration · 70 people · US
LMNT is on a salty rebellion to restore health through hydration. Profitable, mission-driven, and with more than 3,500 customer investors LMNT is one of the fastest growing beverage brands in the market.
Vitamins · 220 people · US
Ritual is a manufacturer, marketer and online retailer of vitamin capsules for women.
4 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
a very real day in the life of a mom of 4 (second half of my day) | yapping, things bringing me joy
Midi Health · 2026-04-15 · 7K views
Real Mom Q&A: Homeschool, Motherhood, Faith and Life with 4 Kids
LMNT · 2026-03-26 · 7K views
9 Months Postpartum Update | Postpartum Rage, Mental Health, Being Home Alone With 4 Kids
Ritual · 2026-02-18 · 7K views
A Very Real Day in the Life of a Mom of 4 | Homeschooling + Opening Up About Things...
Hiya Health · 2026-01-30 · 11K views
A Day in the Life With 4 Sick Kids
LMNT · 2026-01-28 · 9K views
just a very normal crazy chaotic day in the life of a mom of 4 😅🙃 | sleep changes + target haul
Ritual · 2025-12-15 · 8K views
new things around here, decorating for christmas, a chill hang out vlog 🎄🤍🌟 | MOM OF 4
LMNT · 2025-12-12 · 7K views
day in the life of a mom of 4 | playing with the kids, homemade play doh, thanksgiving
Hiya Health · 2025-12-05 · 8K views
life lately.... what's been going on over here, upcoming trips, opening up about something
LMNT · 2025-11-17 · 8K views
are your sundays like this? ⛪️🕊😅 | new buys, sabbath, traditions, lots of chaos
Hiya Health · 2025-09-22 · 8K views
we're doing it 😬💕✨ | DAY IN THE LIFE OF A MOM OF 4
Hiya Health · 2025-08-30 · 10K views
i wasn't going to tell you this....
Liquid I.V. · 2025-07-23 · 17K views
LABOR + POSTPARTUM Q+A 💕👶🏼🍼✨ | birth plan, nursing, what's the hardest thing???
Liquid I.V. · 2025-05-16 · 11K views
SAHM VLOG 💕👶🏼✨ NESTING + postpartum haul at 36 weeks pregnant 😬
Ritual · 2025-05-12 · 12K views
HOW TO TEACH YOUR 1 YEAR OLD TO TALK | TEACHING MY TODDLER AS A STAY AT HOME MOM 2025
Liquid I.V. · 2025-04-08 · 8K views
NESTING VLOG 👶🏼🍼✨💕 | sorting so much baby clothes, swaddles, seeing what i have! | THIRD TRIMESTER
Liquid I.V. · 2025-03-17 · 16K views
a typical day in the life of a pregnant mom of 3 | time change, mom struggles, sorting clothes
Liquid I.V. · 2025-03-12 · 10K views
organizing my new homeschool cabinet, grocery haul, glucose test | DAY IN THE LIFE OF A PREGNANT MOM
Liquid I.V. · 2025-02-20 · 8K views
i'm so over it 😅 | day in the life of a pregnant mom of 3
Liquid I.V. · 2025-02-03 · 11K views
i miss this 🥺 | day in the life of a pregnant mom of 3
Ritual · 2025-01-17 · 10K views
very real day in the life of a stay at home mom | we're in a VERY difficult era lol
Liquid I.V. · 2025-01-15 · 10K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.