joe lee
224K subscribers
Paid for 5 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: not scanned deep enough.
The creator
| What they make videos about | lifestyle, skincare |
| Who watches | 18-24, mixed (inferred, not their analytics) |
| What kind of viewer | hobbyist |
| Tone and format | entertainment thoughtful, lifestyle vlog |
| Engagement | 7.7% of viewers like or comment |
| Comments per 1,000 views | 3.8 |
| Which way their views are going | flat over 14 videos, newer against older |
| Videos in the last 12 months | 9 |
| How often they take a sponsorship | none in the last year |
| Sponsorships we hold beyond this shelf | 12 in all |
| Brands that came back for a second video | 3 brands |
| What a video would cost at a 29 CPM | $463 |
| Kinds of brand they take | Lifestyle, Art, Business, Travel |
| Their last sponsorship we hold | 2024-10-27 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in entertainment and lifestyle, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Greens and veg · 470 people · US
At the heart of AG1 (Athletic Greens) lies a commitment to our mission, to empower people to take ownership of their health.
Shops and clinics · 1,600 people · US
iHerb is on a mission to make health and wellness accessible to all. Since our founding in 1996, we have been dedicated to offering Earth's best-curated selection of health and wellness products, at...
Gut health · 7,300 people · US
Seed Health is a California-based microbial sciences company that provides pioneering applications of microbes for human and planetary health.
1 of these brand booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
homebody vlog: realistic reset routine and getting back on track
Seed · 2021-11-28 · 32K views
finding work life balance and the key to any healthy relationship
iHerb · 2021-09-15 · 68K views
what I eat in a day: flexible and intuitive eating
AG1 · 2021-08-15 · 44K views
our evening routine: how we unwind and relax
AG1 · 2021-07-25 · 95K views
chill weekend getaway 🛳 exploring the island and taking it easy
AG1 · 2021-06-27 · 50K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.