Formula Bone
184K subscribers
Paid for 6 sponsored videos by 3 brands on the drinks and supplement shelf.
The score
How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from 4 of the five. The rest take the middle of every creator we could measure, so not knowing pulls a score towards the middle rather than to the bottom. Not measured here: too few videos to compare.
The creator
| What they make videos about | sports, racing |
| Who watches | 18-24, mixed (inferred, not their analytics) |
| What kind of viewer | enthusiast |
| Engagement | 8.7% of viewers like or comment |
| Comments per 1,000 views | 9.7 |
| Videos in the last 12 months | 9 |
| How often they take a sponsorship | 9 in every 10 videos |
| Sponsorships we hold beyond this shelf | 23 in all, 23 in the last 12 months |
| Brands that came back for a second video | 4 brands |
| What a video would cost at a 29 CPM | $548 |
| Brands that paid them in the last 12 months | Factor, BlueChew, Underdog Fantasy, Pique, Cheers, Raycon, Ridge, Quince, and 4 more |
| Kinds of brand they take | Entertainment, Sports, Food, Lifestyle, Health |
| Their last sponsorship we hold | 2026-07-09 |
What this kind of creator charges
An ESTIMATE, and a range for 50k to 250k subscribers in sports and outdoors, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.
Who pays them
Men's and women's health · 24 people · United States
BlueChew is a telemedicine platform for Chewable Sildenafil, Vardenafil, and Tadalafil tablets for better sex.
Gut health · 150 people · United States
Cheers is the #1 alcohol supplement brand in the United States. For over a decade we've been educating people about 'smarter drinking' and providing them with products designed to support liver...
Greens and veg · 34 people · US
Pique is at the intersection of plants and science. Our cutting-edge solutions are crafted from nature, refined by artisans, perfected with science.
Some of these videos name more than one of these brands, so the column adds up to more than the 6 above.
3 of these brands booked them more than once.
What kind of brand pays them
Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.
Who has not booked them
Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.
Every video
Watch This Before The 2026 F1 British Grand Prix
BlueChew · 2026-06-30 · 18K views
Watch This Before The 2026 F1 Austrian Grand Prix
BlueChew · 2026-06-24 · 23K views
The Biggest Stories From The F1 Barcelona-Catalunya Grand Prix
BlueChew · 2026-06-16 · 16K views
Watch This Before The 2026 F1 Barcelona-Catalunya Grand Prix
Pique Life · 2026-06-10 · 28K views
Watch This Before The 2026 F1 Miami Grand Prix
Cheers · 2026-04-29 · 29K views
F1’s New Rules Explained: Will They Save the Sport?
Cheers · 2026-04-24 · 18K views
Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.