Eric Karlsson

177K subscribers

Paid for 6 sponsored videos by 1 brand on the drinks and supplement shelf.

The score

61 out of 100

How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.

The creator

What they make videos about	sports, climbing
Who watches	18-24, mixed (inferred, not their analytics)
What kind of viewer	enthusiast
Tone and format	entertainment thoughtful, mixed other
Engagement	3.8% of viewers like or comment
Comments per 1,000 views	2.3
Which way their views are going	flat over 17 videos, newer against older
Videos in the last 12 months	13
How often they take a sponsorship	about 1 in 2 videos
Sponsorships we hold beyond this shelf	36 in all, 3 in the last 12 months
Brands that came back for a second video	5 brands
What a video would cost at a 29 CPM	$1,664
Brands that paid them in the last 12 months	Rúngne, Nature Climbing
Kinds of brand they take	Clothing & Apparel, Travel, Sports, Sports Training, Business
Their last sponsorship we hold	2025-12-10

What this kind of creator charges

$20 to $50 CPM

An ESTIMATE, and a range for 50k to 250k subscribers in sports and outdoors, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.

Who pays them

1 of these brand booked them more than once.

What kind of brand pays them

Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.

Greens and veg 6 videosSports and recovery 97 brands pay hereProtein and meals 90 brands pay hereBrain and longevity 80 brands pay hereVitamins 67 brands pay hereEnergy 61 brands pay hereGut health 56 brands pay hereHydration 54 brands pay hereMen's and women's health 37 brands pay hereCalm and sleep 36 brands pay hereSkin and hair 30 brands pay hereShops and clinics 23 brands pay hereAlcohol free 17 brands pay hereCoffee and tea 17 brands pay hereRefreshment 17 brands pay hereCBD and hemp 13 brands pay hereAlcohol 4 brands pay here

Who has not booked them

Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.

Pique Life Paleovalley Balance of Nature Complement Organifi Live it Up Kettle & Fire Canoly Field of Greens BetterDaysCo IM8 Health Sunwarrior

Every video

Nikken VS The Hardest Bloc In The Gym 2024 Edition

AG1 · 2024-01-04 · 50K views

Can Nikken Flash All Of The Hardest Blocs In The Gym

AG1 · 2023-10-19 · 72K views

The Hardest Bloc We Have Tried All Year

AG1 · 2023-04-20 · 47K views

Nikken Set Special Boulders For His Girlfriend

AG1 · 2023-03-19 · 89K views

Nikken and Teo Blowing Our Minds || Climbing In a New Gym In Stockholm

AG1 · 2022-11-17 · 56K views

Sketchy Dynos On Fake Rock || Nikken Revenge Mode VS Micky

AG1 · 2022-08-15 · 53K views

Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.