Dave Clayton, MD

165K subscribers

Paid for 4 sponsored videos by 1 brand on the drinks and supplement shelf.

The score

27 out of 100

How many people they reach, how much that audience does, whether they take sponsorships at all, whether brands book them again, and which way their views are going, weighted 30, 20, 20, 15 and 15, and ranked against every creator on this site. Built from all five parts.

The creator

What they make videos about	health, nutrition
Health and science audience	Fitness and strength
Who watches	35-44, mixed (inferred, not their analytics)
What kind of viewer	general consumer
Tone and format	professional, talking head explainer
Engagement	8.1% of viewers like or comment
Comments per 1,000 views	6.8
Which way their views are going	-41% over 8 videos, newer against older
Videos in the last 12 months	9
How often they take a sponsorship	none in the last year
What a video would cost at a 29 CPM	$194

What this kind of creator charges

$25 to $115 CPM

An ESTIMATE, and a range for 50k to 250k subscribers in health and fitness, never this creator's own number. Built from the rates creators quoted us directly, and only shown where at least twelve of them sit behind it.

Who pays them

1 of these brand booked them more than once.

What kind of brand pays them

Every shelf a brand could pay them from. Filled is a shelf they have already been paid on, with the videos it bought. Outline is a shelf where brands pay creators and none of them has ever paid this one.

Hydration 4 videosSports and recovery 97 brands pay hereProtein and meals 90 brands pay hereBrain and longevity 80 brands pay hereVitamins 67 brands pay hereEnergy 61 brands pay hereGut health 56 brands pay hereGreens and veg 44 brands pay hereMen's and women's health 37 brands pay hereCalm and sleep 36 brands pay hereSkin and hair 30 brands pay hereShops and clinics 23 brands pay hereAlcohol free 17 brands pay hereCoffee and tea 17 brands pay hereRefreshment 17 brands pay hereCBD and hemp 13 brands pay hereAlcohol 4 brands pay here

Who has not booked them

Brands selling the same kind of thing as the ones above, that pay creators and have never paid this one.

LMNT Liquid I.V.air up Bare Performance Nutrition Redmond Re-Lyte waterdrop Dr Berg Ultima Replenisher DripDrop ORS Cirkul BEAM Minerals Create Wellness

Every video

What I Got WRONG About Salt

PotassiMax · 2026-06-17 · 1K views

#1 BEST SUPPLEMENT for BLOOD SUGAR SPIKES!

PotassiMax · 2024-12-22 · 24K views

SECRETS OF LONGEVITY from a 101 year old man (and a little research)

PotassiMax · 2024-11-20 · 3K views

Best Supplement for Lowering Blood Sugar - You Won't Believe Who Wins!

PotassiMax · 2024-06-18 · 120K views

Counted from the sponsored YouTube videos we hold, and from nothing else. A video counts once, however many times it appears in our records. Brought to you by Influencer Advisory, your influencer marketing partner for supplement, health and beverage brands.